hi, i’m salonee

i’m a product designer at doordash. currently reading a more exciting life and training for my first half marathon. i live in brooklyn

i’ve worked on

unlocking new verticals

doordash wants to grow from a single-use to multi-use app, transitioning from all eatable moments to all shoppable moments.

for this, i’m working on creating a delightful (and scalable) experience for retail shoppers!

press: pyments

making grocery shopping faster

doordash’s grocery shoppers take a long time to build a basket. searching for items one by one can be tedious and also causes churn

i am working on a new 0 to 1 feature that helps shoppers build their baskets faster

press: techcrunch

doordash’s first credit card

i helped launch the doordash rewards mastercard driving 10% incrementally on GOV and order frequency. i led design for 4 additional entry points across the doordash consumer app and ran a vision sprint for the future of the doordash wallet

press: forbes

personalizing online furniture shopping

asian paints, a ~$39B paint company, manufactures, sells, and distributes paints and home decor. i co-led a team, building asian paint’s first end-to-end e-commerce solution for home decor.

reimagining insurance buying

for progressive insurance, led a team redesigning insurance shopping with timely and personalized interventions resulting in a 54% increase in customer motivation to bundle insurance policies.

designing ageless banking

i reimagined banking with features young adults care about for a fin-tech startup named Muvin that helped them rasie $3m in a pre-series A funding